PROJECT MARKETING


Hawthorn Beach WebsiteHAWTHORN BEACH, RM of Coldwell

Imagine a space with a natural shoreline and spectacular sunsets. Located only 80 minutes from Winnipeg in the Rural Municipality of Coldwell, Hawthorn Beach is a private community of 23 oversized recreational lots. Both the waterfront lots (with views to Sugar Point) and the water view lots are in a setting designed for years of enjoyment. 





















Dockside Cove WebsiteDOCKSIDE COVE AND MARINA, RM of Eriksdale

Escape to you waterfront cottage retreat situated on the eastern shore of beautiful Lake Manitoba. A leisurely 90 minute drive north of Winnipeg, Dockside Cove is a place you will want to stay all season - any season! Create a new tradition and immerse yourself in the cottaging lifestyle.

















MARKETING PROGRAM

Experience tells us that marketing must be targeted to be effective. We evaluate where to reach the buyers and understand that a one fit marketing program does not suit all properties. Determining the right marketing program for connecting qualified buyers to your property is strategic and will depend on the property type, location and market conditions. 



Two key points to the STRATEGY
 

1) PRICE

Price is where a major part of the marketing is done. The majority of buyers are educated about the marketplace they are looking in and know the values. If a property is over-priced, it will simply not sell. Strategic pricing is paramount and without this as a priority, other marketing efforts are useless. 

In the current Winnipeg real estate market it can be potentially more expensive to over-price a property than to under-price it. Setting the price too high may result in frustrated sellers, relatively few showings and subject to low ball offers. Pricing appropriate for the market generates the highest amount of interest and can potentially result in competitive offers garnering an opportunity for a quick sale at the highest possible price. 

The initial pricing approach is to identify the true market value range and them help you decide on how to get there.



2) APPEARANCE

Getting qualified buyers through the front door is critical to generating offers. Part of that  strategy is setting the right price and the another part is how the property presents to the buyers. My goal is to get your home looking it’s best and then showing it off to the market. Staging the property, professional real estate photos, room 360 views, floor plans and videos are all tools that may be used to show off your property through various electronic and print marketing resources.